Jump to content
  • We'd love for you to participate.

    Create an account

    Ask questions, share experiences and connect.

    Register a new account

    Sign in

    Already have an account? Sign in here.

    Sign In Now
  • Sign in to follow this  

    Cruise lines are ready for some football

    Over the last few years, it seems as if major cruise lines have been harnessing the star power of every kind of celebrity to sell more voyages. Some feature food from Top Chefs, entertainment from American Idols or even a chance to sail the Caribbean with the members of the band Kiss.

    Now the industry has set its sights on one of the biggest money-makers in entertainment, the National Football League.

    Carnival Cruise Lines recently “scored the new title of Official Cruise Partner of the New Orleans Saints,” according to a press release. During the remainder of the 2013-14 season, Carnival will sponsor in-stadium and social media contests and promotions, all aimed at Saints fans and other N.F.L. audiences.

    The usual carrots will be offered: free tickets to a game, autographed Saints merchandise and, of course, the chance to win a free cruise.

    A Carnival-sponsored “American All-Star Tribute” halftime tribute at the Saints’ Nov. 17 home game against the San Francisco 49ers will feature the newest Saints Hall of Fame inductees, including La’Roi Glover, a former defensive tackle, and the arrival in New Orleans of the Carnival Sunshine, which recently completed a $155 million makeover and is scheduled to make seven-day voyages to the Caribbean from the city.

    Anheuser-Busch is getting shipshape for Super Bowl XLVI in New York. Norwegian Cruise Line announced this week that the beer company has chartered its ship the Getaway for the week leading up to the game on Feb. 2, 2014.

    For that week, the ship will become the Bud Light Hotel, with rooms reserved for guests of the company. At last year’s Super Bowl in New Orleans, the Bud Light Hotel featured performances by entertainers like Stevie Wonder and Flo Rida.

    This story, "Cruise Lines are Ready for Some Football," originally appeared in The New York Times.

    By Rachel Harris, The New York Times

    For more cruise news & articles go to http://www.cruisecrazies.com/index.html

    Re-posted on CruiseCrazies.com - Cruise News, Articles, Forums, Packing List, Ship Tracker, and more


    Sign in to follow this  

    User Feedback

    Recommended Comments

    There are no comments to display.

    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.

    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.

  • Cruise Secrets Revealed!
  • Create New...