The challenge of visibility and awareness is required to win over Royal Caribbean if it was to return to Thessalonica, Greece. Royal Caribbean Vice President John Tersek was visiting Thessalonica and spoke to local officialls about the possibilities of the port as a cruise destination.
Royal Caribbean is considering giving Thessalonica a second chance and returning after the departure of Navigator of the Seas from the city a few years ago. Back then, Navigator of the Seas had only made half of her stops to Thessalonica in order to avoid extensive paperwork due to local port authority regulations.
"I see that Thessalonica is very well placed, but the condition is becoming a recognizable tourist destination, so first priority should be to promote the tourism of the location," said Mr. Tersek during press conference.
Mr. Tersek declined to say when if Royal Caribbean intends to bring cruise ships back to Thessalonica, noting simply that Royal Caribbean has completed the itineraries until 2012. "Any change will take place after 2013" he stated.
The new mayor of Thessalonica knows that the city must do more to entice Royal Caribbean to retun, "Depends on us whether it's Royal Caribbean Cruises. We are confident that any cruise ship come in Thessalonica will not want to leave," he said, while noting that the port has more than sufficient infrastructure for any size ship.